08/12/2022

5+ Shopify Email Marketing Tools To Boost Your Site

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You have created your Shopify store and are looking for ways to increase sales. You’re told email marketing can be a great option. For every $1 you invest in email marketing, you can earn $44.

You launch an email marketing campaign, but you quickly find yourself overwhelmed by all the tasks required. Email marketing tools can help you manage your email campaigns. Continue reading to find out more about Shopify’s best email marketing tools.

What should you look for in email marketing tools for Shopify

Before we get into our top email marketing tools for Shopify you must understand what you should look for to decide if the tool is right for your needs. These are the things you should look out for:

  • Segmentation of subscribers list to deliver a customized experience
  • Personalization is a great way to make your email stand out.
  • Automating email marketing makes it easy
  • Email templates that make it easy to create emails quickly and efficiently
  • Tracking your email performance

These features can help you create an effective email marketing campaign. Make sure you check that the tool you select offers these features.

8 top email marketing tools for Shopify

These are the top eight marketing tools for your Shopify store. 

1. ActiveCampaign

Price: $15 – $279 per month

First on our list of best email apps for Shopify is ActiveCampaign. ActiveCampaign is an email automation tool you can find in the Shopify App Store. ActiveCampaign is a great tool for you to earn more customers through automation.  

For engagement, you can create important emails like:

  • Welcome Emails 
  •  Abandoned cart email
  • Purchase confirmation emails
  • Thank you emails

These emails can be automated to make it easier for you to engage your audience. ActiveCampaign makes it easy to send the most relevant messages to your audience at the right moment. It can help you increase engagement with your audience.

2. EmailMarketingFX

Price: $5 Delivery Fee, plus $0.03 Per Recipient

EmailMarketingFX is the best email marketing tool for Shopify if you’re looking for something that’s an all-in-one app. With EmailMarketingFX, you can create, send, and analyze your email marketing performance in one place. With EmailMarketingFX, you get several great features:

  • Preview your email as you build it: MailMarketingFX allows you to view the preview of your emails as they are being created. This allows you to view the design for your email.
  • Easy to create emails: EmailMarketingFX offers a variety of professionally designed templates that will help you send beautiful emails in no time.
  • Personalization of your campaign: With EmailMarketingFX you can personalize email campaigns to better connect with your audience.

3. Mailerlite

Price: $10 – $50, free plans available

Next on our list of the best email apps for Shopify is Mailerlite. Mailerlite is an excellent tool for creating and automating email marketing campaigns that engage and delight subscribers. This tool is one of the best email marketing tools for Shopify because it features a drag-and-drop editor.

Drag and drop editor makes it simple to quickly create an email. To increase brand awareness, you can incorporate your design into your emails. Mailerlite, like other email marketing tools, offers email automation as well as the personalization to help you send targeted emails quickly.

Mailerlite also allows you to segment subscribers so you can only send them the content they are interested in.

4. Drip

Price: $19 – $1599+ per month

Drip is the best email marketing tool for Shopify if you’re looking for an e-commerce-focused email marketing tool. Shopify has an app for this email marketing software in the Shopify App Store. With Drip, you can collect customer data to help you deliver highly targeted emails.

It allows you to gather information about your users and their behavior on your website and other marketing channels. The data can then be used to create targeted email campaigns. Drip makes it easy to personalize the experience of your audience. Personalize your emails using the data you have collected, to build deeper relationships and better interactions with your subscribers.

5. Sendinblue

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Price: $25- $65+ per Month, Free Plan Available

Next on our list of the best email marketing software for Shopify is Sendinblue. This email marketing tool enables your business to deliver professional and clean emails to your subscribers. With Sendinblue, you can build email campaigns with pre-made templates or build one from scratch.

Sendinblue, like Mailerlite, offers a drag-and-drop builder that makes it simple to create the template you want. Sendinblue does not limit the number of contacts or lists you can create. You can send emails as many as you want and group them according to characteristics such as gender, purchase history, and other.

6. Seguno

Price: $10/month for 251-1000 subscribers. Free plan available

Next on our list of best email apps for Shopify is Segundo. Segundo is an email marketing tool that’s built specifically for Shopify. You can access this tool in Shopify’s app store.

This email marketing tool has a unique feature: you don’t have to leave Shopify to manage your campaigns. The integration of this tool into Shopify makes it simple to manage your email campaigns. Segundo allows you to offer unique discounts to your subscribers.

Seguno’s personalization makes it an ideal email marketing tool for Shopify users who want to send more targeted offers to their customers. Segundo also allows you to recommend products for your subscribers. Segundo can help you deliver the right products to your customers so that they purchase more from your company.

7. Campaign Monitor

Price: $9-$149 per month

Another great tool for email marketing is Campaign Monitor. You can connect Campaign Monitor to your site by downloading the app from the Shopify App Store. Like many of the previously best email marketing tools for Shopify that we’ve mentioned, Campaign Monitor offers a drag-and-drop feature that requires no coding.

Campaign Monitor is extremely user-friendly, even if you have no HTML experience. Campaign Monitor’s email software is mobile-responsive. Every pre-made template is designed to adapt to any device the user is using so that you can deliver a positive experience on every device.

Campaign Monitor also allows you to limit who can modify your email templates. This ensures consistency across all email campaigns. Campaign Monitor also allows you to gather reviews from your subscribers. This tool automatically incorporates positive reviews into your email marketing campaigns once you have collected feedback.

8. SmartrMail

Price: $19 – $99 per month

SmartrMail is the last tool we’ll cover on our list of best email marketing apps for Shopify. This app is one of the top-rated email apps in Shopify’s store. Smartrmail is an excellent tool for sending automated emails to your audience.

Multiple types of emails can be sent, including newsletters and promotions. Smartrmail allows you to easily add products to your newsletters if you choose to create one. Smartrmail also allows you to send automated emails in multiple formats, such as:

  • Welcome emails
  • Cross-sell emails
  • Weekly product recommendations
  • Emails from an abandoned cart
  • More

Smartrmail’s best feature? Smartrmail allows you to collect valuable data from your Shopify store to create more engaging and targeted emails for your subscribers.

Which email marketing tool is best for Shopify? Experts

Shopify’s top email marketing apps list will show you many options for your business. Which one is best?

We can also help you achieve valuable results in your email marketing campaigns! You can see our email marketing services in Miami for yourself, or read more about promoting your Shopify store. Call us or email today to speak with a strategist

About the author

Kobe Digital is a unified team of performance marketing, design, and video production experts. Our mastery of these disciplines is what makes us effective. Our ability to integrate them seamlessly is what makes us unique.